Huston says: “[Addressing the issue] between brand.com, and Booking.com — first of all, we always pride ourselves on being the cheapest way to do your marketing. If you ask any owner, or any hotel, why they’re all on Booking.com, when they can all leave tomorrow, the reason is, it’s the cheapest way to do paid marketing.”
Source: Interview: Booking.com CEO Darren Huston | HotelierMiddleEast.com
Prof. Dr. Mihir Nayak 