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Burberry in Snapchat first as it premieres new fashion collection online | Marketing Week

Burberry is launching the first ever “Snapchat show” for a luxury fashion brand as it unveils its Spring/Summer 2016 collection on the mobile app the day before its official runway show at London Fashion Week.

Source: Burberry in Snapchat first as it premieres new fashion collection online | Marketing Week

Published by Prof. Dr. Mihir Nayak

Prof. Dr. Mihir Nayak is an award winning Hotelier, Travel Journalist, Author and Professor. A graduate of the Salzburg Tourism School, he worked in Europe for 8 years before opening his first Hotel.

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