Burberry in Snapchat first as it premieres new fashion collection online | Marketing Week

Posted on by Thorsten

Burberry is launching the first ever “Snapchat show” for a luxury fashion brand as it unveils its Spring/Summer 2016 collection on the mobile app the day before its official runway show at London Fashion Week.

Source: Burberry in Snapchat first as it premieres new fashion collection online | Marketing Week

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